The Hague & Partners Branding
The Hague & Partners is the umbrella organization that facilitates the joint efforts of The Hague Marketing Bureau, The Hague Convention Bureau, and The Hague Business Agency which are the official marketing organizations of The Hague as leisure, conference, and business destination. Together these three organizations join forces to increase the awareness of The Hague among their national and international target audiences. I was involved in expanding and developing the branding in this project. I had some guidelines as a reference which I used to design all the branded material, merchandise, and supporting visual elements (illustrations, charts, etc.). Also, I've designed and assembled the brand book itself.
Later on, I've worked on developing a secondary language of the branding, where I explored ways to implement it on various mediums and how it would all work out with other partners in the future.
PROJECTS
SUSMO INFOGRAPHICGraphic Design / Freelance
VINNOVA WORKSHOP CARD DECKSGraphic Design / Freelance
ATELIER UNCOMMON BRANDINGGraphic Design / Freelance
MEDLINE ANIMATIONIllustration / Happy Folk
ILLUSTRATION COMMISSIONSIllustration / Freelance
MEDLINE RESTORE GLOVE ILLUSTRATIONSGraphic Design / Freelance
THE HAGUE & PARTNERS BRANDINGGraphic Design / Happy Folk
JANSSEN BELGIUM NEW YEAR 2020Graphic Design / Freelance
BRANDING TESTINGGraphic Design / Freelance
JOLLIETTE BRANDINGGraphic Design / Freelance
CONTEMPORARY DANCE CLASS ARTWORKIllustration / Freelance
FAMILY PORTRAIT COMMISSIONSIllustration / Freelance
DOGS & SEASONSIllustration / Personal Project
FACESIllustration / Personal Project
PORTRAIT ILLUSTRATIONSIllustration / Happy Folk
ANIMALSIllustration / Personal Project
HAPPY FOLK ILLUSTRATION STYLEIllustration / Happy Folk
PLANT SERIESIllustration / Personal Project
ARNHEM SAMEN EVENTIllustration + Graphic Design / Happy Folk
EDITORIAL ILLUSTRATION BLOGPOSTIllustration / Happy Folk
SPECIESISMIllustration / Personal Project
75 YEARS OF FREEDOM CONCEPT 2020Graphic Design / Happy Folk
THE HAGUE AWARDS 2018Illustration + Graphic Design / Happy Folk
WEDDING ILLUSTRATIONSIllustration / Freelance
FOR JULIAN A. LEUIllustration / Happy Folk
ACADEMIC PAPER ILLUSTRATIONIllustration / Personal Project
PATTERNS OF THE HAGUEGraphic design / Happy Folk
THCB CHRISTMAS INVITATIONIllustration / Happy Folk
THCB SELECTED WORKSIllustration + Graphic Design / Happy Folk
MIXIllustration / Personal Project
GIRLS, GIRLS, GIRLSIllustration / Personal Project
MUDROP INSTRUCTION FOR USEIllustration / Happy Folk
NESSA OLIVE BRANDINGGraphic Design / Personal Project
CONGRESS BY DESIGN REBRANDINGGraphic Design / Happy Folk
THE HAGUE AWARDSGraphic Design / Happy Folk
HAPPY FOLKIllustration + Graphic Design / Happy Folk
CINEMAGRAPHSGraphic Design / Personal Project
EMAIL DESIGNSGraphic Design / Inbound
JAMESON WHISKEY BOOKLETGraphic Design / Attitude New Media